Marketing and Promotion Director Duties

ID:     M02-21.0
Type:     Governance
Created:     2011-02-01
Revised:     2021-04-20

Planning

  • Plan and oversee a media strategy.
  • Participate, alongside the Information Technology Coordinator, in creating social media and eBlasts campaigns. 

Media

  • Be the contact for all requests for information from the media.
  • Liaise with community group and the President on public events
  • Along with the President, act as the spokespersons of the theatre. 

Promotions

  • Maintain active social media across various platforms.
  • Promote upcoming productions, auditions, events, and any other requirements.
  • Distribute posters as seen fit, including to the production team and cast of each show.
  • Work with Producers regarding any special promotional requests from the production.
  • Forward archive materials, including posters, to the Office Coordinator.